Prosecco secures trademark protection in New Zealand

The agreement formed part of a bilateral trade agreement between the European Union and the Kiwi government. It affords sparkling winemakers in veneto trademark protection, ensuring that fizz produced in other countries cannot be labelled ‘Prosecco’ in New Zealand. This represents another symbolic victory for Prosecco producers in Italy. In December 2021, the Consorzio di Tutela Prosecco DOC celebrated a similar agreement in China. The Consorzio launched the application for GI protection in China all the way back in 2014, but a trade body called australian Grape and Wine Incorporated objected. There are 120ha of Prosecco vineyards planted across 11 regions in australia. The Dal Zotto family brought [...] Voir l'article complet sur Decanter

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