Wine: is it time to reinvent the imagery?
➡️ Véronique Lemoine, scientific curator of the permanent exhibition at the Cité du Vin and scientific manager of the Foundation for Wine Culture and Civilisations, Bordeaux.
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As part of the symposium ‘Is there a future for wine without culture?’ organised by the Cité du Vin to examine the role of culture in supporting change in the wine sector.
Under the patronage of: the International Organisation of Vine and Wine – OIV
Hosted and moderated by: Claudia FERRAZZI, founder and chair of the Viarte agency
Under the sarcastic gaze of cartoonist URBS
In partnership with: Iter Vitis, ANEV (National Association of Wine and Vineyard Elected Representatives), AREV (Assembly of European Wine-producing Regions)
Voir la vidéo sur Youtube (La Cite du Vin)